by Pepe | Email Marketing, Marketing Automation
If you are just starting out with email marketing or marketing automation, learning digital marketing jargon can take a little bit. In a lot of cases, you’ll learn that you need a Lead Magnet sent to a subscriber after they Opt-In on your landing page (or is it a...
by Pepe | Email Marketing, Lead Generation, Marketing Automation
Setting up a Lead Capture form is the beginning of email marketing and marketing automation. Using Drip to capture your website visitors makes it even easier. But, let’s take a step back first. Capturing the right leads Getting leads into your marketing funnel isn’t...